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Trend Hunter Internships: Case Study - Shelby Lee Walsh
November 25, 2009 -
As September approached, the book launch became even bigger with the idea of including a publicity stunt. Shelby’s role was to help design the stunt and then coordinate the work to make sure it actually happened.
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Flower Showers - PR Agency 'Cow' Brightens People's Day With Publicity Stunt
November 24, 2009 -
It’s not every day you see cannons giving flower showers off the top of a bus. It’s also not every day that you get free flowers to take home. That’s what PR and brand communications agency Cow did to promote the Flower Council of Holland’s...
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Bright Bathroom Bling - Limited Edition Grohe Showerheads are All Kinds of Colorful
November 08, 2009 -
Grohe, the German bathroom company, has presented these colorful showerheads as a limited-edition publicity stunt at the World Architecture Festival in Barcelona. The brightly-colored Grohe showerheads, aptly named Coloured Rainshower, are being...
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11 Tempting Taylor Swift Moments - From You as Taylor Swift to In-Store Fan Shout-Outs
November 05, 2009 -
...help but believe it may all be a publicity stunt as well....
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Classic Radio Rebroadcasts - 'Me and Orson Welles' Pays Tribute to the 'War of the Worlds'
October 29, 2009 -
If you are a fan of Orson Welles, H.G. Wells or Zac Efron, then you will appreciate the thought behind the rebroadcast of possibly the greatest publicity stunt since the advent of technological mass communication.
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Stop-Motion Mustaches - Pepsi Max Movember Competition Documents Your Hair
October 26, 2009 -
The Pepsi Max Movember competition is just another example of a company supporting the month long charity stunt that involves having men growing mustaches, raising money for prostate cancer charities and then shaving them off.
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Ass-Kicking for Charity - Kardashian Charity Knock Out Lets You Get in the Ring With Kim & Co.
October 24, 2009 -
...stunt, which will be held at the Commerce Casino on November 3, will be televised for “Keeping Up with the Kardashians. Each prospective contender for the Kardashian Charity Knock Out will have to go through a screening process—no amateur or...
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51 Stellar Secrets - From Secretive Twitter Pages to Publicity Stunt Secrets
October 23, 2009 -
Everyone has a few secrets, and I mean everyone. Some of these secrets are important to only a few, most often only to one person. But there are some best kept secrets that the whole world can benefit from knowing.
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Publicity Stunt Fails - Balloon Boy Saga Becomes the Falcon Heene Hoax
October 16, 2009 -
The nation was captured by the saga of the Balloon Boy on Thursday, October 15th. Falcon Heene, a 6-year-old in Colorado, was thought to have taken to the skies in a homemade hot air balloon. But now the whole situation is being called the Falcon...
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Modeless Magazines - Germany's 'Brigitte' Magazine Bans Professional Models
October 13, 2009 -
The move comes after the surge in ‘real-size’ model news, from healthy runway models to non-photoshopped celebrity spreads. So, is Brigitte magazine beginning a trend? Or is this a simple publicity stunt?
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